Guess who we got to interview this week? ‘Tell us’ we hear you cry through the social realms of interactive space, as you stare deep into your devilishly resplendent screen, fixated like a snake and his charmer in a dusty antiquated market in a land far far away… Bad similes? Yes we know but enough [...]

What do you tell a man that has worked with the likes of Washington Nationals, Citibank, Sanford Health and even Coca Cola? What do you tell that same man who has spent twenty-five years in the graphics and marketing world and yet their greatest pleasure is helping others achieve their dreams? You tell him nothing, [...]

blur Marketing runs the Social Media campaign for FT Conferences – Digital Media Event Having built the leading crowd of international marketers – 1500 members, 10 different professional groups, 1 crowd, 1 public blog and 1 website – blur Marketing is proud to announce its first project with FTConferences. It’s a social media campaign supporting [...]

Corporate legend has it that Ranks Hovis McDougall, in a successful effort to shake off a hostile takeover bid by Goodman Fielder Wattie, capitalised its brands in order to improve the structure of its balance sheet. Since then, Brand Valuation as a practice has grown to prominence. Sophisticated valuation methods have been devised and even [...]